Users will soon have a new feature that permits them to cut down on the quantity of AI-created content appearing in their feeds. This step comes as the service disclosed that it now features in excess of 1 bn AI videos.
Pilot Phase and Launch
This change is being tested over the following weeks before a widespread release. This shift coincides with a surge in content created by AI, fueled by recent content generation software.
AI Content on Other Platforms
It has been noted that almost one in 10 of the quickest rising content creators on a popular video site primarily display AI-generated videos. A large amount of this material is considered low-quality AI content, a phrase for poor-quality, mass-produced content that is frequently illogical or surreal.
“We know from our community that many people like content created using AI tools, from computer-generated images to science explainers, and we want to offer the community the option to increase or decrease of that, depending on their own likes,” stated a spokesperson.
AI on the Platform
The service disclosed that there are currently 1.3 billion videos on its app labeled as made with AI. Collectively, in excess of 100 mn videos are uploaded to the platform every day, making AI-generated material a limited part of its total content library.
User Control Features
Viewers will be in a position to decrease or raise the volume of artificial media they watch by opening the content preference setting in the application and picking AI-made media. Other topics that can already be adjusted under the setting include current affairs, clothing, aesthetics, and dance.
Content Labeling and Policies
TikTok’s rules oblige content makers to tag convincing AI-generated content, and it forbids malicious AI impersonations of public figures or emergencies. Any believable AI-generated clip that is unmarked can be taken down under its community policies.
In addition, the service will now add an AI-generated tag to content created with its proprietary AI systems, or detected by an cross-platform project for recognizing content made by AI. This step is aimed to help prevent users from trying to bypass the labeling process.
AI Literacy Programs
The company is additionally introducing a two million dollar awareness program for experts and institutions to create informative material about ethical AI use. This initiative will benefit charitable organizations dedicated to training programming and robotics.
Moderation Strategy
The platform has defended its content review process, following debate over intentions to cut jobs for hundreds of content moderators in Britain. TikTok is set to cut 439 jobs in its user protection division in the UK capital, with worker representatives and online safety experts raising concerns that humans are being replaced by automated systems.
A company official stated that human moderation would remain essential, but AI can protect employees by filtering out the most graphic content before it has to be seen by people. The platform reported a significant reduction in explicit and harmful content handled by human moderators over the past year due to reliance on its AI tools.
It is vital to integrate people and machines to ensure user safety,” the executive stated. “We’ll have staff as part of that process, but we also think it’s extremely critical to reduce exposure to dangerous material as swiftly, which is why a significant AI assistance is proving valuable process content quickly.”
